Display Advertising & Online Banner Ads
The diverse display landscape on the likes of GDN and other networks provide a huge range of possibilities to ambitious brands ready to maximise their ROI through display.
We understand the importance of carefully planning, optimising and progressing data driven campaigns to deliver results - achieved through combination of data management, automation, strong creative and compelling ad copy.
The nature of display advertising means ads are created for high impact, to qualify the user and to encourage a conversion. Avenue include creative asset creation as part of our added value service to all client display campaigns, across all the relevant sizes and formats.
We understand the importance of carefully planning, optimising and progressing data driven campaigns to deliver results. We consider the target audience, their behaviour and what channels and messaging can best reach out to them.
The ability to segment data by various audience types like location, interests, behaviour and intent is hugely powerful. Ensuring display adverts are highly targeted and presented to the right audience at the right time of the purchase funnel, taking them from awareness to conversion.
Display adverting is also the ideal channel to broaden campaign reach. Displaying simple and effective visual banners to new audiences, or using tactics like remarketing, can be hugely effective in communicating promotional messages to visitors who have already show an interest by visiting your website.
Our Approach to Display
Whether launching a new brand into new markets, or further driving performance of existing display campaigns, Avenue Digital are well versed in devising display campaign strategies, campaign activation, ongoing management and optimisation, and in depth reporting and strategic analysis.
The evolution of automated bidding and programmatic campaigns allows us to advertise and successfully reach engaged global audiences.
Our central London offices are conveniently located in vibrant Covent Garden.
71-75 Shelton Street