Crew Clothing are an established British casualwear retailer, bringing a sense of outdoor adventure and rustic charm to the high street. It was looking for an agency that could improve its SEO and increase revenue through greater online conversions.
- Optimise web design to improve conversions and drive revenue growth
- Deliver an SEO Strategy that improves rankings and discoverability
We improved overall customer experience by refining the presentation of Crew Clothing online - capturing a premium, modern and relaxed look and feel.
An SEO-friendly technical structure was also implemented to ensure Crew Clothing achieved a premium organic search listing after the build process.
Avenue successfully led a full website refresh, showcasing the brand's premium design heritage, passion for clean lines and nautical inspiration.
Improved UX and design treatments meant the new templates were in line with best practice ecommerce requirements, and balanced usability with SEO technical and content techniques.
SEO driven interactive user journey
PPC, Display, Shopping
Duke + Dexter
Account increase of 77% in CTR