1. The Challenge

    Insight

    glh Hotels understand different people look for different things in a hotel. It’s a choice based on personal style, budget & location. glh have a portfolio of hotels for people who want different things during their time in London, a luxurious weekend treat, a central London event, or a comfortable bed for the night. 

    As an Umbraco partner with extensive Umbraco capabilities, glh Hotels approached Avenue to transfer the main corporate website, already on Umbraco, over to a new digital marketing partner.

  2. The Solution

    Ideas

    The on-boarding and transition process was smooth, where new improvements soon followed to enhance the UX and brand messages, including the integration of a third party online hotel booking engine. In addition to the main corporate website, as second micro site was designed and developed, again on Umbraco, to be used as a sales presenter for prospective corporate clients. 

  3. The Result

    Impact

    Both the main Umbraco website, and Sales Presenter microsite were extremely well received which led to an invitation to bid for the global multi-million pound PPC account.

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